Zara today inaugurates its new Zara Man store at 14 Calle Hermosilla, right in the heart of Madrid. Spanning more than 700 square meters across two floors, this opening marks a milestone as the first Zara Man location in Madrid dedicated exclusively to the brand’s menswear collections.
The space has been carefully designed to blend the spirit of a modern urban shop with the warmth of a neighborhood store, creating a shopping experience that feels both contemporary and welcoming. Located in the prestigious Barrio de Salamanca, the store offers an environment that goes beyond retail, aiming to provide customers with comfort, character, and a strong sense of place.
Attention to detail is visible throughout. Neutral tones and thoughtfully chosen finishes define the interiors, with materials such as chrome, leather, and reclaimed wood bringing texture and sophistication. The layout is deliberately clear and intuitive, allowing the collections to take center stage while inviting visitors to explore effortlessly.
Each area has been curated as a distinct environment, designed to evoke warmth and intimacy. Highlights include Zacaffè, a new café concept introduced for the first time at Zara Man Hermosilla, offering a pause within the shopping journey. Art also plays an important role, with photographs by artist Juan Baraja enriching the walls and adding depth to the overall atmosphere.
The store also houses boutique-style areas dedicated to Zara’s Origins collection and the Zara Athleticz sports line, giving each capsule its own unique setting. Customers will also discover an innovative approach to the fitting room experience, as well as assisted self-checkout options, both designed to make the visit smooth and seamless.
Zara Man Hermosilla is not just a store—it is a new concept in menswear retail, combining fashion, design, and culture in one singular space.