New Balance has introduced the P350, a new unisex basketball silhouette designed to meet the demands of today’s fast-moving game. Combining performance-focused innovation with a streamlined contemporary design, the P350 is built for athletes who rely on speed, precision and quick directional changes to gain an advantage on the court.
Developed with dynamic movement in mind, the P350 reflects the evolving nature of basketball, where agility and responsiveness have become as important as power and strength. The shoe’s construction focuses on helping players move confidently through rapid transitions, whether accelerating into open space, defending laterally or navigating high-pressure moments during play.
The debut arrives in two distinct colourways, each offering its own interpretation of the silhouette. White with Sea Salt presents a clean and understated aesthetic, balancing crisp tones with subtle detailing for a versatile look that extends beyond the hardwood. Black with Faded Black takes a more technical approach, incorporating darker shades and distressed visual elements that lend the shoe a contemporary urban character. Together, the two releases highlight the versatility of the design while maintaining a cohesive identity rooted in performance.
At the core of the P350 is New Balance’s FuelCell midsole technology, engineered to provide a highly responsive ride and enhanced energy return. This cushioning system helps create a spring-like sensation underfoot, supporting explosive movement throughout the game while maintaining comfort during extended wear.
To complement the midsole, a reinforced lateral support structure has been integrated into the design to improve stability during aggressive cuts and side-to-side movement. The technical upper combines lightweight materials with strategically placed TPU elements, delivering a balance of ventilation, flexibility and support without adding unnecessary weight.
With the P350, New Balance continues to expand its presence within performance basketball, offering a silhouette that merges technical innovation, comfort and contemporary design. The result is a versatile model built to perform at speed while maintaining a strong visual identity on and off the court.















